AddEngineer combines Google Ads expertise with real B2B manufacturing and engineering experience to help industrial companies reach the right decision-makers, generate qualified enquiries and accelerate business growth.
Industrial buying is different from consumer advertising. A machinery enquiry can be worth lakhs or crores, which makes targeting, tracking and lead quality extremely important.
Broad keywords can attract students, job seekers, spare-parts buyers and information seekers instead of genuine industrial buyers.
More leads do not necessarily mean more business. We focus on reaching people with genuine commercial intent.
Phone calls, WhatsApp enquiries and forms need to be tracked so campaign decisions are based on actual business outcomes.
Industrial companies require a different approach from e-commerce and consumer brands.
From account strategy to conversion tracking, every part of the campaign is designed around B2B lead generation.
Campaign planning, keyword research, ad groups, bidding, search terms, negative keywords and continuous optimization for B2B industrial campaigns.
Build and manage paid Google advertising campaigns focused on commercial search intent and qualified industrial prospects.
Google Analytics, conversion tracking and measurement of forms, calls, WhatsApp clicks and other important actions.
Develop campaigns around your machinery, equipment, engineering solutions, applications and target industries.
Create landing page structures designed to turn relevant search traffic into enquiries.
Connect advertising with business objectives, sales process, lead qualification and international market development.
AddEngineer is built around a combination that is difficult to find in a conventional digital marketing agency: real manufacturing business experience combined with Google Ads and analytics expertise.
Our focus is not to become a general digital marketing agency. Our focus is B2B manufacturers, machinery companies, engineering businesses and industrial solution providers.
Understand your products, markets, customers and business growth objectives.
Review your current Google Ads, keywords, competition, tracking and opportunities.
Build campaigns around industrial search intent, geography, products and applications.
Track enquiries and continuously improve campaign performance and lead quality.
Google Ads can help manufacturers reach high-intent buyers searching for specific machinery, equipment and engineering solutions across international markets.
Yes. AddEngineer is focused on B2B manufacturers, machinery companies and engineering businesses and can support campaigns targeting international markets.
Google Ads is our core acquisition channel. We also work around Analytics, conversion tracking, landing-page strategy and lead-generation systems because advertising performance depends on what happens after the click.
Yes. We can review an existing account, identify campaign and tracking opportunities and develop an optimization plan.
Yes. Our positioning is specifically focused on B2B manufacturing, machinery and engineering businesses.
Start with a free consultation. We will understand your business, products, target markets and current lead-generation approach before discussing the appropriate Google Ads strategy.
Tell us about your manufacturing or engineering business, your target market and your current Google Ads situation.